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Posts Tagged ‘Mike Bawden’
Has brand-building changed in the 21st century?
Has brand-building changed in the 21st century?

Mike Bawden discusses the fundamentals of brand-building and how they’ve held true throughout history. His message: the tactics may change over time, but the fundamentals still apply. Continue reading

B&LPR to help introduce Senior Star to the QCA
B&LPR to help introduce Senior Star to the QCA

Bawden & Lareau Public Relations has been selected by Senior Star Management Company of Tulsa, OK to help introduce the company’s senior living center in Davenport, IA to the surrounding community. Continue reading

OS “Rejuvenate Your Body” campaign renews for ’10
OS "Rejuvenate Your Body" campaign renews for '10

Orthopaedic Specialists, PC of Davenport debuted a new ad in their “Rejuvenate Your Body” campaign for 2010 that features Bettendorf-native, Emily Podschweit. mily’s story will be seen by tens of thousands of people in the Quad Cities through a long-term newspaper and online advertising program produced and coordinated by B&LPR. Continue reading

Local event … national significance.
Local event ... national significance.

B&LPR client Hill & Valley’s  national promotional sponsorship with the American Diabetes Association came home to the Quad Cities on Sunday, October 11th when over 400 walkers took to the streets of Davenport and stepped out to fight diabetes.  The event was covered by local newspapers and television stations (video included in the post). Continue reading

ADA Promotion kicks off in Hampton Roads, Virginia
ADA Promotion kicks off in Hampton Roads, Virginia

(Virginia Beach, VA – September 3, 2009) The first of several market tours conducted by B&LPR’s client, Hill& Valley Premium Bakery, has wrapped up with the successful launch of the final promotional stage behind this year’s StepOut Walks (scheduled for October 3 and 4) in the Hampton Roads area. Continue reading

B&LPR launches online press room for Hill & Valley
B&LPR launches online press room for Hill & Valley

As a part of it’s ongoing, promotional sponsorship of the ADA’s StepOut Walks to Fight Diabetes, Hill & Valley Premium Bakery debuted a new, online pressroom featuring up-to-date articles, photographs and other digital content for journalists and bloggers. Continue reading

New 100 calorie cookies featured in latest H&V ad
New 100 calorie cookies featured in latest H&V ad

Hill & Valley Premium Bakery, the nation’s leading bakery specializing in sugar-free and NSA (no-sugar-added) cakes, pies, cookies and muffins rolled out the second in a series of ads produced by B&LPR, featuring some of the bakery’s new and award-winning products.  Continue reading

B&LPR uses crowdsourcing for logo assignment
B&LPR uses crowdsourcing for logo assignment

Through the use of an innovation called “crowdsourcing”, B&LPR was able to create an identity package for a client who had a large need but not a lot of time or the budget to go through dozens of iterations and modifications.  Continue reading

H&V debuts a delicious new ad strategy
H&V debuts a delicious new ad strategy

(Rock Island, IL) Hill & Valley Premium Bakery, the nation’s largest premium baker of sugar-free and NSA (no-sugar-added) pies, cakes, cookies and muffins, debuted it’s sugar-free, Angel Food Cake in its national ad campaign promoting the bakery’s national sponsorship with the ADA’s StepOut Walks to Fight Diabetes.  Continue reading

B&LPR helps create a new look for iLivehere Online
B&LPR helps create a new look for iLivehere Online

B&LPR’s on-going responsibility for managing iLivehere Online, the social network that supports iLivehere, stepped up a notch on Monday (July 21) with the launch of a new look for the site.  “We spent some time enhancing the look and adding some new features over the weekend,” explained Mike Bawden, partner at B&LPR. Continue reading

B&LPR helps re-launch Wine Library Associates web site in Sonoma County , CA

Bawden & Lareau Public Relations announced the launch of a newly re-designed web site for the Wine Library Associates of Sonoma County based in Healdsburg , California . The web site, which is built on a WordPress engine, provides all of the critical information and contact details necessary for the non-profit association. Continue reading

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